IBM: Dear Tech (2019)

Client: Ogilvy & Mather
Director: Mark Romanek
Production: Anonymous Content
Post-Production: Friendshop! (edit); Method (vfx); Company 3 (color)

Statistics:

• 9M+ views in its first month

• Premiered at 91st Academy Award Oscars before “Best Picture”

• 2020 Effie Award Gold Winner “Dear Tech” – United States Software & Apps

• 2020 Effie Award Gold Winner “Dear Tech” – United States Business-to-Business

My Involvement:

The campaign was filmed across eight different locations throughout Los Angeles, California. The seven-figure production premiered at the Oscars, directly before the 'Best Picture' award. As the agency video producer, I managed the end-to-end process ensuring success.